






Sơn Mài – Silver Leaf “Amethyst”
LAUNCH EDITION LIMITED TO 50 NUMBERED PIECES.
NEXT DELIVERY ON APRIL 23, 2025.
Tax included.
This version is adorned with an intense, deep, and mysterious purple hue, often associated with precious objects and mystical concepts. Offering a sense of calm and sensuality, this color sits halfway between blue, symbolizing peace, and red, evoking passion and intensity.
39mm diameter. 5ATM. Sapphire crystal. Recycled 316L Steel. 11.8mm thickness. 20mm lug width. La Joux-Perret G101 movement (68h power reserve).
For EU countries, taxes and customs duties are included in the price of your order.
For countries outside the European Union, the prices displayed on our website are tax-free, which means that customs duties and local taxes may apply upon delivery, if applicable.
These fees will be collected by our shipping partner on behalf of local customs authorities before the parcel is delivered.
Always attentive to your needs, we offer for the very first time 2 bracelet sizes: M and L.
Medium: Wrist circumference 16.5cm - 19.0cm (standard)
Large: Wrist circumference 18.5cm - 21.0cm
Sơn Mài watches are fitted by default with a size M strap (standard size).
If you would like a size L strap, please specify in the comments when ordering.


THE ART OF LAQUERWORK
From Tree to Timepiece: ritual of patience
Vietnamese lacquer, known as Sơn Mài, is a complex and exacting technique perfected over centuries. Extracted meticulously from a very specific Vietnamese laquer tree —yielding just 200ml per mature tree—the lacquer is polished layer after layer to achieve unparalleled depth and mirror-like brilliance. The process is slow and demanding, and requires unwavering attention, great dexterity, and total presence from the artisans who carry it forward.
Each Son Mai dial is a world in itself. It invites the eye to linger, to lose itself in reflections, color, and texture. To explore, to feel, to pause.

PURE SILVER LEAF
To bring texture and depth to our dials, we have chosen, following Vietnamese tradition, to integrate pure silver leaves onto the base of our dials, before applying the Sơn Mài lacquer. A complex and delicate method, giving AWAKE watches a deep, unique, and striking visual effect.

INCOMPARABLE NATURAL COLOURS
The unique colors of our dials come exclusively from carefully selected natural pigments, sourced for their exceptional depth, vibrancy, and authenticity. Each pigment is meticulously blended by hand into refined Vietnamese lacquer, creating hues of unparalleled intensity and subtlety. Through this precise and delicate process, colors gain remarkable luminosity and complexity, evolving with every additional layer applied. The result is a dial whose shades are not merely observed but experienced—rich, alive, and truly one-of-a-kind.

UNPRECEDENTED LUME SIGNATURE
When darkness reveals the unseen.
Built upon a complex and exclusive structure of indexes and hands wrapped in Super-LumiNova® BGW9, each dial creates a subtle interplay of chiaroscuro, enhancing the lacquer’s depth and reflections. This transforms the space between the sapphire crystal and dial into a luminous chamber of reflections, offering a distinctive and unmistakable visual signature.
TECHNICAL SPECIFICATIONS
Recycled 316L stainless steel
39mm
45.6mm
20mm
11.80mm with crystal / 10.90mm without crystal
Handcrafted using two ancestral Vietnamese techniques: “Sơn Mài” lacquer and pure silver leaf gilding
DELUGS for AWAKE – grey nubuck, rubber-lined and stitched; 115 mm x 70mm / 20-16 mm, set on recycled 316L stainless steel pin buckle (choice of sizes available)
Super-LumiNova® BGW9, AWAKE luminous “coiffe” signature
5 ATM (50m)
Sapphire, anti-reflective coating
Screw-in caseback, sapphire crystal
Automatic La Joux-Perret G101
68 hours
Customized tungsten rotor, alternating hollows and reliefs with brushed, bead-blasted and polished finishes

LA JOUX-PERRET FOR AWAKE
Renowned for its reliability and impressive 68-hour power reserve, our La Joux-Perret G101 caliber stands out with a custom-designed tungsten rotor, crafted exclusively for AWAKE. This rotor features elegant contrasts of raised and recessed surfaces, enhanced by refined finishing techniques, creating a striking visual effect.
The movement is encircled by a textured ring bearing the classic "Clous de Paris" motif and protected by a sapphire crystal. Finally, distinctive symbols indicating water resistance (fish) and recycled 316L steel (anvil) are engraved discreetly inside the lugs, adding a unique and original touch.

GENESIS
A new emblem representing the four natural elements — Earth, Air, Sea, and Fire — and AWAKE’s ongoing commitment to balance innovation, tradition, and environmental responsibility.
Inspired by enduring symbols like the hourglass and infinity, Genesis will appear across key components of the watch, giving form to the brand’s values and its timeless inspiration.

DELUGS FOR AWAKE
We’ve partnered with DELUGS, a world-renowned strap maker known for its relentless pursuit of quality and shared commitment to excellence.
We selected an elegant 20mm grey Nubuck leather strap that gracefully develops character over time. Featuring a durable rubber lining and refined stitching, each strap is equipped with quick-release "Presto" spring bars and secured by a newly developed 16mm buckle made from recycled 316L steel—designed exclusively for this collection.